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Pakistan

Pakistan: eCommerce is more accessible than ever thanks to eWallets

By 2028, the digital commerce transaction value in Pakistan is estimated to be USD$21.21 billion

Market Overview

79% of Pakistan’s population lack access to a traditional banking system.

Gain insight into Pakistan's most relevant payment methods

  1. 62% Cash on delivery
  2. 13% eWallet
  3. 10% Debit card
  4. 7% Internationally-enabled credit card
  5. 3% Bank Transfer
  6. 1% Buy Now Pay Later
  7. 5% Others
  • Credit and debit cards

    Play like a local by offering traditional payment methods.

    • Visa Visa
    • Mastercard Mastercard
  • Wallets

    Learn more

    Tackle all audiences.

    • easypaisa easypaisa
    • jazz cash jazz cash
    • Bank Alfalah
    • Konnect by HBL
  • Bank Transfers

    Learn more

    Count on a wide variety of options to drive conversion.

    • Simpaisa
    • Regular Bank Transfers
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