Market overview
Japan has a highly banked population, and cards and digital wallets are driving eCommerce growth.
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Population: 124 M
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eCommerce:
US$ 143.5 BFourth largest in the world by sales volume
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eShoppers: 88 M
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Smartphone penetration: 87%
Gain insight into Japan's most relevant payment methods
- 57% Credit Card
- 18% eWallet
- 7% Bank Transfer
- 6% Konbini (CVS/Cash)
- 4% Debit cards
- 3% Buy now pay later (BNPL) / PostPay
- 3% Others
- 2% Cash on Delivery
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Credit and debit cards
Play like a local by offering traditional payment methods.
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Wallets
Learn moreTackle all audiences.
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Bank Transfers
Learn moreCount on a wide variety of options to drive conversion.
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Cash-based convenience store (Konbini) payments
Learn more -









































